Example brief used for this template
Hypothetical creation brief for this authored edition, not a historical prompt transcript. The sample answers describe the actual example rendered here.
- Purpose and audience
- Compare service packages by scope, responsibility, and fit rather than vague feature counts.
- Working context
- This fictional studio offers three engagement shapes. The comparison helps a client choose between a focused review, a guided sprint, and a complete website project. Prices are intentionally omitted until scope is known.
- Example records
- Option: Review · Includes: One existing flow and written findings · Best fit: A team ready to make its own changes
Option: Sprint · Includes: Discovery and one tested direction · Best fit: An unclear problem with a deadline
Option: Website · Includes: Five-page design, build, and handover · Best fit: A business launching its first site
- Content decisions
- Compare the responsibility: In a review, the client implements the changes. A sprint produces a direction and supporting evidence. The website engagement includes implementation within a defined page scope.
Questions before choosing: Who can supply content? Who will approve the work? Is the deadline fixed? The answers can change the suitable engagement more than the number of features listed.
A sensible recommendation: For the café example, the website engagement fits because the owner needs a complete handover and has no internal build team. Revisit the recommendation if the client already has a reliable implementation partner.
- Format and interaction
- comparison layout; section navigation and expandable detail where useful; matching portrait document PDF.
- Sharing and provenance
- A hypothetical example informed by Claw Me’s small-team and Agent workflows. These are not Pete’s actual clients, finances, travel plans, research results, or commitments. Keep the real adaptation private until the owner chooses to share.